O-Bull-Run-Selfie-FacebookThe latest fad – death by selfie.  Really.

It has popped up in the news from time to time – I guess we shouldn’t be surprised. Recently, a teenager in India was struck and killed while trying to take a picture of himself in front of an oncoming train. Wow.

The economics site, Priceonomics has gathered the existing statistics about the people who’ve lost their lives while taking selfies. They dug through three years of news reports indicating a death that was “precipitated by a selfie,” or that a person had died while attempting to take a photo of themselves.

The numbers were surprising to me. Since 2014, 49 people had been reported dead-by-selfie.  The authors also thought that this was likely an underestimate, as not every selfie-related death was probably reported in the media. Over 25% of selfie-related deaths, perhaps are concentrated among the young…21-year-olds and 75% are male. No surprise here!

It appears that some places are more dangerous places to take a self-portrait that others.  Popular locations seem to be high places or in water.

Violence also seemed to be a popular choice:

Where in the world are these deaths occurring?

6603524-1X1-940X940India 19 — or 40 percent of the total sample. It has gotten so bad that the Indian government has now declared 16 no-selfie zones. And India’s not the first country to try to address this issue: Russia has created a campaign illustrating bad selfie ideas to discourage risky self-portraits from cliffs, mountaintops, or near wild animals, among other dangerous options.

And as a footnote in the study, the authors note that the selfie is not to blame in and of itself, as no one single death was caused by the selfie itself. In other words, nobody has ever been fatally impaled by a selfie stick; rather, the selfie seems to serve as an inopportune catalyst — a distractor in situations where the picture-taker should should be focused on safety.

Have a great week – and be careful where you take those pictures.