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BRMA January 2017 Meeting

What is the ROI of Business Continuity? Reframe the conversation to talk about value.

You often hear phrases like “return on investment” (ROI) or “value proposition” when groups or organizations attempt to demonstrate the value of a particular activity. “Is it good for us?” “Is it worth the investment?” and “Should we continue to fund the endeavor?” are all valid and important questions.

This talk peels back the question of ROI and attempts to answer the value proposition question of business continuity. The goal is to broaden the conversation. Instead of talking about how much money business continuity efforts will save the company, we will focus on why the Bad Thing happened. By clearly understanding the whys of business continuity, you can make your organization more resilient and truly demonstrate value. Download the slides to enter into this important conversation.

What is the ROI of Business Continuity

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